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Seth Godin on How to Get Your Ideas to Spread

 

In a world of too many options and too little time, our obvious choice is to just ignore the ordinary stuff. In this video, best-selling author, highly sought-after lecturer, successful entrepreneur, high-profile blogger and marketing guru Seth Godin gives a lecture on how to get your ideas to spread.

He spells out why, when it comes to getting our attention, bad or bizarre ideas are more successful than boring ones.

 

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