Getting your voice heard online often feels like trying to talk in a crowded room. So how do you rise about the noise?
Jonathan Perelman, VP of Agency Strategy and Industry Development at BuzzFeed, breaks down the tactics and mindsets used by Buzzfeed to stand out on social media and elsewhere (complete with its trademark listicles). By adopting a social-first mindset and creating content that appeals to emotion, Buzzfeed has grown from a small blog to a cultural phenomenon read by tens of millions of people (including the President of the United States).
His advice? Respect the platform you’re using (e.g. Twitter is about timelines, Facebook is about emotion), stay positive, and tell a story that is “genuine, authentic, and meaningful.”
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by Carol Dweck
After decades of research, world-renowned psychologist Carol S. Dweck, Ph.D., discovered a simple but groundbreaking idea: the power of mindset.
Dweck explains why it's not just our abilities and talent that bring us success-but whether we approach them with a fixed or growth mindset.
With a growth mindset, we can motivate our kids and help them to raise their grades, as well as reach our own goals-personal and professional.
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